Privacy Policy

This Privacy Policy describes how Candleschcraftie collects, uses, and protects your personal information when you use our website and services.

Information We Collect

We collect information that you provide directly to us, including:

• Name and contact information (email address, phone number, mailing address)
• Information about your gift wrapping requests and preferences
• Payment information when you make a purchase
• Communications you send to us through contact forms or email
• Information collected automatically when you visit our website, such as IP address, browser type, and device information

How We Use Your Information

We use the information we collect to:

• Provide, maintain, and improve our gift wrapping services
• Process and fulfill your orders and requests
• Communicate with you about your orders, services, and inquiries
• Send you marketing communications, if you have opted in
• Analyze website usage and improve user experience
• Comply with legal obligations and protect our rights

Legal Basis for Processing (GDPR)

If you are located in the European Economic Area (EEA), we process your personal data based on the following legal grounds:

• Consent: When you have given clear consent for us to process your personal data for specific purposes
• Contract: When processing is necessary for the performance of a contract with you
• Legal obligation: When we need to comply with a legal obligation
• Legitimate interests: When processing is necessary for our legitimate business interests, provided they do not override your rights and freedoms

Information Sharing and Disclosure

We do not sell your personal information. We may share your information in the following circumstances:

• With service providers who assist us in operating our website and conducting our business
• When required by law or to respond to legal process
• To protect our rights, property, or safety, or that of our customers or others
• In connection with a business transfer, such as a merger or acquisition

Data Protection

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include encryption, secure servers, and access controls.

Your Rights and Options

Depending on your location, you may have the following rights regarding your personal information:

• Access: Request access to your personal data
• Rectification: Request correction of inaccurate data
• Erasure: Request deletion of your personal data
• Restriction: Request restriction of processing
• Data portability: Request transfer of your data to another service
• Objection: Object to processing of your personal data
• Withdraw consent: Withdraw consent where processing is based on consent

To exercise these rights, please contact us using the information provided in the Contact Information section below.

International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. These countries may have data protection laws that differ from those in your country. We take appropriate safeguards to ensure your data is protected in accordance with this Privacy Policy.

Data Retention Periods

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When we no longer need your information, we will securely delete or anonymize it.

For Google Ads data, Google retains conversion and remarketing data according to their data retention policies. As of November 2024, Google Ads stores data for the most recent 11 years. Historical data beyond this period is automatically deleted. We recommend that you export any historical data you need before it is deleted.

Children's Privacy

Our services are not directed to individuals under the age of 16. We do not knowingly collect personal information from children. If you become aware that a child has provided us with personal information, please contact us, and we will take steps to delete such information.

Third-Party Services

Google Ads Services

We use Google Ads services to advertise our business and measure the effectiveness of our advertising campaigns. Google Ads may collect and process information about your interactions with our website and advertisements.

Google Ads Conversion Tracking

We use Google Ads conversion tracking to measure the effectiveness of our advertising campaigns. This service uses cookies and similar technologies to track conversions and may collect information about your interactions with our ads, including:

• Pages you visit on our website after clicking our ads
• Actions you take on our website (such as form submissions or purchases)
• Device and browser information
• IP address and approximate location

This information helps us understand which ads are effective and improve our advertising campaigns. Google uses this data in accordance with their Privacy Policy.

Google Ads Remarketing

We use Google Ads remarketing to show you relevant advertisements based on your previous visits to our website. This service uses cookies to display personalized ads on other websites you visit within the Google Display Network.

When you visit our website, Google may place a cookie on your device that allows us to show you ads on other websites that are part of Google's advertising network. You can opt out of Google's use of cookies for personalized advertising by visiting Google's Ads Settings or by using the Google Analytics Opt-out Browser Add-on.

User Consent for EU Users

If you are located in the European Economic Area (EEA), United Kingdom, or Switzerland, we obtain your consent before activating Google Ads tags on our website. This consent is obtained through our cookie banner, which allows you to accept or reject marketing cookies. You can withdraw your consent at any time by adjusting your cookie preferences.

We only activate Google Ads conversion tracking and remarketing tags after you have provided consent, in compliance with Google's User Consent Policy and applicable data protection laws.

Data Sharing with Google

When you interact with our website or advertisements, we may share certain information with Google, including:

• Conversion data (actions you take on our website)
• Website usage data (pages visited, time spent)
• Device and browser information
• IP address and location data (general geographic area)

Google uses this information to provide us with advertising services, measure campaign performance, and improve ad relevance. Google may also use this data for their own purposes in accordance with their Privacy Policy.

Opting Out of Google Ads

You have several options to opt out of Google Ads personalization and tracking:

• Adjust your cookie preferences on our website to disable marketing cookies
• Visit Google's Ads Settings to opt out of personalized ads
• Use the Google Analytics Opt-out Browser Add-on
• Use browser settings to block or delete cookies

Please note that opting out does not prevent you from seeing our ads; it only means the ads you see will be less relevant to your interests.

Google Analytics

We use Google Analytics to analyze website traffic and user behavior. This service collects information about how you use our website, including pages visited, time spent on pages, and referral sources. Google Analytics uses cookies and may collect your IP address, device information, and browsing behavior. You can opt out of Google Analytics by installing the Google Analytics Opt-out Browser Add-on.

Google Maps API

If we use Google Maps on our website, the Google Maps API may collect information about your location and usage of map features. This information is processed by Google in accordance with their Privacy Policy.

Cookie Usage

We use cookies and similar tracking technologies to collect and store information about your preferences and website usage. For more detailed information about our cookie practices, please see our Cookies Policy.

Policy Updates

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by posting the new Privacy Policy on this page and updating the effective date.

Contact Information

If you have questions about this Privacy Policy or wish to exercise your rights, please contact us: